Despite no nominations for the recent South African Music Awards (Samas), Master KG’s catchy Jerusalema is trending all round the world.
The song, which premiered in December 2019, has become a well-liked dance challenge on TikTok and other social media platforms.
In fact, people are dancing their way through lockdown with Master KG’s song featuring Nomcebo Zikode. The overwhelming feedback is that it gives people joy.
‘JERUSALEMA’ DANCE CHALLENGE IS TRENDING
Jerusalema has been trending on Twitter, with people either doing covers of the song or posting their dance videos. Just search for #JerusalemaDanceChallenge.
What makes the trend more interesting is that policemen and ladies , soccer teams, medical staff and even schools have joined in on the fun. Most even have posted videos featuring them doing the dance challenge.
— Orrin Singh (@orrin417) August 10, 2020
This is one of many clips with show how popular the song has become.
YOUTUBE VIEWS OF ‘JERUSALEMA’ RISING
By Monday 17 August, the South African gospel song had reached over 84 million views on YouTube, with one million likes.
YouTube shows many versions of the dance challenge with groups posting videos from Italy, France and other countries.
The song has become known globally thanks to the TikTok-inspired dance challenge.
MASTER KG SHARES THE JOY
Master KG’s song has brought joy all around the world during the lockdown.
If you missed out on seeing all the videos, or have been living under a rock and haven’t seen even one yet, Master KG has retweeted quite a few.
The South African also has collated some of the most popular videos.
The musician shared his excitement over the impact the song has had in so many countries.
— Master KG Music (@MasterKGsa) August 14, 2020
NO SAMA NOMINATION THOUGH
Despite the craze for the song, it failed to receive a single nomination during the recent music awards. Fans were so outraged by this that they called for the Samas to be cancelled.
Fellow musicians expressed their disappointment as well. Black Coffee, for example, mentioned that the Samas could have just added the song.
Black Coffee previously shared a video of Usher and himself dancing to the song, as well as an image of him at a Switzerland gig where the crowd asked for Jerusalema.
@TheSAMAs don't you wanna make history,by adding Jerusalema on this year's Awards…I mean you can.
— Black Coffee (@RealBlackCoffee) July 29, 2020
Then, Prince Kaybee said if he won the Song Of The Year award that he was nominated for, he would give his award to Master KG.
If I win Song Of The Year this year at the SAMAS I am gnna go get that award edited to…
“Master KG Ft Nomcebo – Jerusalem”
Thats just my contribution to what they have achieved this year. #Hosh
— K A B I L L I O N (@PrinceKaybee_SA) July 26, 2020